LexBib

(Q11152)

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Statements

instance of
BibItem
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LexBib v2 legacy ID
Q6169
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Elexifinder collection
6
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ISSN
1865-9403
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page(s)
219-290
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title
WOLFGANG J. KOSCHNICK, Standard Dictionary of Advertising Mass Media and Marketing, English-German; WOLFGANG J. KOSCHNICK, Standard-Lexikon für Mediaplanung und Mediaforschung; Lexikon der Werbung (German)
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volume
7
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